Strasbourg Music Week Presentation of the French VIP Initiative:

Name: Blitz session : FRENCH VIP initiative by la SACEM
Start: 2025-05-26 16:30:00
Location: Espace K

A Program showcasing the work of young independent publishers at major music events (Trade Shows, Festivals).

Only for Pro pass

Mon 26 May 2025

Strasbourg • Espace K, Espace K

60min

Production : Diffusion Prod

Young independent publishers, join French V.I.P.!

Since 2011, the French V.I.P. (Vanguard of Independent Publishers) initiative, launched by Sacem in collaboration with the Centre National de la Musique, the Chambre Syndicale de l'Édition Musicale, SMACEM, and Yacast, has been highlighting the work of young independent publishers at major music events (trade shows, festivals) and integrating them into a professional network.

What are the conditions to become a French VIP? What does it involve? What are the events and participation requirements?
All these questions—and yours—will be addressed during this presentation.

Lionel TRUC

SACEM / FRENCH VIP

Lionel Truc is at the origin of the French VIP operation, coordinating and setting up the various events linked to the operation.

Since 2011, French VIP has been showcasing the work of young independent publishers at major music events (festivals, conventions, etc.)

Mathilde Parmentier (Fr)

CEO at Melek Publishing

Balancing fieldwork, strategy, and intuition, Mathilde Parmentier has been supporting artists for over ten years. She co-directs Melek Publishing, an independent music publishing company and recipient of the French VIP 2025 program, and leads the Explore initiative by Grabuge, the federation for pop music in the Grand Est region.

Melek primarily supports female artists in the chanson, electro, and rock genres, with an approach grounded in building a strong support network and fostering a long-term vision.

Through her projects, Mathilde champions a sensitive, committed, and rigorous way of nurturing artistic growth.